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E-Commerce
Website

Earthy Flavors is a Canadian-based, woman-owned business specializing in handmade Indian sweets and baked goods.

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Canada based bakery and handmade gifting

About the Project

Impact Techlab’s challenge for Earthy Flavors was to do a compelling ecommerce website development using WooCommerce CMS with an intuitive UI UX design. The primary goal was to showcase baking products in a way that attracts users and encourages purchases, ultimately boosting sales and maximizing orders. We focused on a design that highlights the products effectively while ensuring smooth user navigation.

Earthy Flavors - Case Study
Handmade Bakery and Gifting in Canada
Implementation Obstacles

Challenges We Faced

Impact Techlab’s challenge for Earthy Flavors was to do a compelling ecommerce website development using WooCommerce CMS with an intuitive UI UX design. The primary goal was to showcase baking products in a way that attracts users and encourages purchases, ultimately boosting sales and maximizing orders. We focused on a design that highlights the products effectively while ensuring smooth user navigation.

Our Solution to the Problem

Impact Techlab provided exceptional UI UX Design services and eCommerce website development for Earthy Flavors, an online gifting and cake shop. With a focus on delivering an intuitive shopping experience, our team created a visually appealing website using WordPress CMS, ensuring smooth navigation and seamless user engagement for customers purchasing beautifully packaged gift boxes for individuals and corporate clients.

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Tech We Use to Make
E-Commerce Site Smart

  • HTML5
  • CSS3
  • JavaScript
  • jQuery
  • Bootstrap
  • WordPress

Business Impact and
Outcome We’ve Delivered

001

Enhanced User Engagement

An improved intuitive interface and advanced filtering capabilities will increase the average session duration, allowing users to spend more time exploring properties and utilizing the interactive map features.
002

Improved Performance Metrics

Property listing pages are loading 60% faster compared to previous iterations, resulting in reduced bounce rates and improved SEO rankings.
003

Increased Conversion Rates

Intuitive design, fast performance, and enhanced search functionality lead to higher inquiry rates and increased conversions.
004

Competitive Market Positioning

The user-friendly platform garnered positive user feedback, positioning the brand as a progressive alternative to established competitors.
005

Secure Communication through Call Masking

Fosters trust and encourages secure contact initiation through the call masking feature that enables direct inquiries between potential buyers/renters and agents, protecting the privacy of both parties by hiding personal phone numbers.
006

Optimized Mobile Search Experience

‘Quick Filter Chips’ (e.g., number of beds, Sold Listings, Pricing, etc.) on the mobile apps allow users to narrow results instantly. This drastically improves the speed-to-result on mobile devices, leading to faster property discovery and less user frustration.
The Work We’re Proud Of

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